Being able to dip into the console world with Astro line is always feels like coming home. The launch of the affordable A20 X brought the Astro technology and style to more people and allowed us to showcase more casual gamers. This was also an efficient production. With a limited time on set, we were able to capture enough footage for the ad...
Read MoreThis was a fun project to provide more depth and meaning behind Logitech G's long standing tagline, Keep Playing. I thought this would only appear in the brand guidelines as an intro so it's cool to see it on YouTube.
Read MoreThe campaign for the Logitech Signature Slim Combo (mouse + keyboard) just went live. Our in-house creative team did all the concepting for the campaign and this video. Then Dialect in the UK picked up the production of this one.
Read MoreThe Jason Kidd Select 17U balled out all season and won the 2023 Select 40 championship. Can't wait to see what these girls do at the college level. To celebrate this accomplishment, I grabbed whatever footage I could get to put this video together.
Read MoreFrom brief to launch, this campaign took a long time to bring to life. It's a cool but very technical headset. A lot of details had to be right and we had to thread the needle to be aspirational stylistically while accurately portraying the benefits of this flagship product. There are a ton of assets for this campaign and I can't wait to share...
Read MoreJust got another photo from New York. I love seeing out-of-home ads out in the wild.
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